|About the Book|
Trump the Economy is a true, informative, and at times humorous look at how one guy not only survived some of the worst economies, but successfully created 11 real start ups. The quest started from the rough streets of New York and continued to theMoreTrump the Economy is a true, informative, and at times humorous look at how one guy not only survived some of the worst economies, but successfully created 11 real start ups. The quest started from the rough streets of New York and continued to the grand boulevards of Europe.From the start, he explains why he has a love hate relationship with business, why working for the Man sucks, and why starting your own small business is the last financial bastion for your full independence.During the journey, E.J. had only 5 full time jobs. Each job had wacky stories, and unique problems. He learned from those gigs and put the ideas into the start ups to gain his freedom.At seventeen, the author found himself working at the midway of an amusement park. From the very first job, he set the plan to be independent and free. (Something to do with the gypsy like atmosphere). He accomplished this by taking on other meaningless gigs all with the desire to learn and eventually make it on his own.At the end of each full-time job, the book explains what was learned and describes what ideas were used for the start ups.When finally striking out, things snowballed into a string of successes. The first business he established allowed him to start 10 more businesses and become a globe hopper.The range of ideas was mind blowing.For example, with no previous experience he started a food business. Shortly thereafter, he created two other non related businesses overseas. One of them received a prestigious award. These were tough, but with luck and perseverance he managed to accomplish what many can only dream.Now you can learn from his mistakes, how to avoid serious pitfalls, find solutions and develop ways to continue your journey with your own start ups.This is a personal journey and will inspire and motivate even the casual reader.The success of the 11 start ups proves that anyone with a single idea can be successful.Inside you will find a comprehensive description of each start up, along with ways to finance market and manage each.In addition, you will discover ways for resourcing and finding a suitable partner.Included are informative chapters on fear, risk, and creativity.Finally, there is a bonus chapter on corporate speak, explaining how sometimes the wacky jargon used by large corporations, alienates us and what you can do about it!The journey taken is true, and all the situations are derived from experience.Only the author could tell this crazy story.This is a blue-collar blueprint for start ups.Now living in Europe, E.J. hopes to inspire and encourage college grads, employees in dead end jobs angry housewives who want their own stuff, or anyone who has the desire to trump the economy.The best take a way from the book is that there is no need to be a business guru, no need to be a Harvard Grad, no need to have an extensive business plan, and no need to be a genius...Just be ingenious and act on your ideas.If this book doesnt smack you in the head, and crank your mojo...Nothing will!